Wednesday, May 6, 2020

Women Entrepreneurs a Critical Review of the Literature

Abstract Increasing numbers of women are becoming leaders of their own businesses, and many are struggling to achieve success. A growing body of theory and research is exploring how different women come to business ownership, their unique leadership challenges and strategies for success, their personal change and the processes of leadership development they experience. This paper reviews literature addressing women business owners from the general perspective of understanding their leadership. Within this frame, existing studies of women business owners are classified and examined according to four themes that appear to be most prominent. These four themes are (1) Women business owners’ characteristics and development; (2) Women’s†¦show more content†¦Qualitative studies in the past five years have indicated contested issues related to values, identity and the meaning of leadership emerging in this trend of women business ownership (Gay, 1997; Robertson, 1997; Thrasher and Smid, 1998). For example, women don’t always accept the dominant formula that success equals money and power. Women who start their own business sometimes do so to craft a new way of working, and many continue to fight barriers related to traditional constructs of economic power and expectations. Many women business owners claim that the whole experience changes them profoundly. The purpose of this paper is first to provide a critical overview of selected literature exploring women’s small business ownership, and second to pose questions arising from the existing literature to guide further research and theorizing about women’s leadership in small business contexts. In her 1992 review of existing literature, Brush concluded that women’s business leadership cannot be understood using traditional (male-oriented) frameworks of business analysis. 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